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Who We Are

We specialises in telling truly African stories from an insider’s standpoint.

Who We Are
Creativity is Africa’s greatest currency, and She Speaks Africa is fluent in the culture and nuance beneath its untapped potential. Harnessing the power of storytelling through the continent’s creative industry, She Speaks Africa is uniquely positioned to connect global audiences with African talent and opportunities.
A boutique agency that specialises in telling truly African stories from an insider’s standpoint, She Speaks Africa propels brands to groundbreaking influence on the continent and the greater African Diaspora. Founded and led by seasoned creative industry strategist and practitioner, Leslie “Lee”
Kasumba, She Speaks Africa channels her extensive experience into impactful projects catalysed by African media, entertainment and popular culture.
It is founded on the core belief that the beautifully layered story of Africa is best told from an authentic perspective to build bridges across its cultural landscape. She Speaks Africa leverages its expertise on the continent’s rich artistry to communicate stakeholders’ visions across diverse industries.
In Leslie’s words, “Creativity is the glue that holds us together because we are creative as a people, and it’s part of our tradition and cultural heritage.” She Speaks Africa is dedicated to stimulating dynamic dialogues on Africa and offers a homegrown narrative on its past, present and future.
Its forte is designing compelling projects that showcase African culture and talent through the arts and media.
With a firm grasp on what appeals to African and diasporan audiences, She Speaks Africa excels at developing and executing strategy for creating insightful content and identifying emerging cultural trends. It has the credentials to establish valuable partnerships within and beyond Africa to bring innovative ideas to life.
She Speaks Africa is uniquely positioned to provide business strategy and implement execution for clients seeking to invest in Africa’s creative and cultural industry, as well as clients from other sectors who recognise the power of arts and culture in establishing their brands. Using a multi-faceted approach, clients receive bespoke solutions to suit their specific goals.
Particular attention is paid to employing the most effective platforms to reach targeted audiences and penetrate regional markets across Africa and the African diaspora.
Motto, Mission, Vision
Motto

Dream up and deliver creative cultural projects that are incredible and bare truly African lafudhi whilst connecting the dots for African creative cultural trade.
Mission

She Speaks Africa finds its mission in harnessing the power of Africa’s creative and cultural industries to dream up and deliver our world with an African lafudhi (accent). Doing so by creating a dynamic body of work that showcases the diversity of Africa across sectors with the use of creative and cultural industries.
Vision

She Speaks Africa has a vision to create a nucleus of information about Africa and being African, using the creative and cultural industries to extract value that converts into prosperous financial positions and continuous stakeholder affirmation.

We are always happy to talk!